Yesterday I listened to two webinars about social media. One was from the American Marketing Association and the other was from Cision, a company that develops software to monitor social media. In the process I came upon a few realizations. The first one was that once again I am woefully behind the times. I make fun of a good friend of mine, often asking her how she can use her computer with those dinosaur paws. Now it’s me with the dinosaur paws.
Second, I have gotten to know a potential client in the performing arts arena who is entering a new geographical market and who just might benefit from a social media strategy. I meet with her Monday to discuss some plans. It would be an exciting client. Can you just imagine a live Twitter session of one of their dress rehearsals? We could post some video clips of the dress rehearsals on YouTube and steer people to them through posts on Facebook and Twitter. I will keep you posted.
I also became acquainted with the Cision blog, which has a lot of good info about social media. I wanted to share this one with you, 5 best practices for creating a corporate social media policy You can also look at some guidelines for avoiding professional embarrassment on facebook by clicking here.
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